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Profitable Definition Crossword Clue

As America’s demographics became more stable and goods from the Third World saturated the US market, it became apparent that the low-cost production strategy was sustainable only in a static world, where there was no competition from outside and the market factors remained unchanged, or in a world where in order to meet changing market factors, companies could switch their strategic focus forward and back with no implications for their brand image. But the real world never works in this way. Market factors change frequently in a dynamic world, whereas brand images remain inflexible. When a company positions itself as a low-cost provider, it builds its brand accordingly. The brand image makes it hard for the company, though not impossible, to change its strategic focus from cost to quality when market factors change. It would be as hard for Ford to shift its brand image from one of a low-cost … Read More

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